quinta-feira, maio 24, 2012

O LOCAL DE TRABALHO HUMANIZADO


The Humanized Workplace de Jerome Braun foi um dos muitos livros que tive que ler para a cadeira Seminar in Management nos meus tempos de estudante de gestão. Foi um livro que gostei e que me marcou talvez por, na altura, trabalhar em Recursos Humanos (RH) e também porque de todas as areas em que ja’ trabalhei, RH ser a que mais gostei. No outro dia estava a arrumar umas coisas e encontrei um “book report”, uma critica que tive que fazer ao dito livro. Reli o que escrevi e que já me tinha esquecido. Fiquei pasmada o quanto ainda é relevante – talvez agora mais do que nunca. O objectivo deste post nao é repetir tudo o que então escrevi, gostava apenas de recomendá-lo vivamente a quem, como eu, trabalha/ou (ou esta’ interessado) nas seguintes disciplinas: gestão de recursos humanos, psicologia e sociologia do trabalho – assim como a quem ocupe actualmente cargos de gestão. Por ser ainda tão relevante, estou a pensar comprá-lo e usá-lo como referência. Incluo um link para quem estiver interessado, mas se acharem o preço proibitivo aconselho-vos a o lerem numa biblioteca, que foi o que eu fiz. E já agora, se alguém souber onde se compra mais baratinho, agradecia um link. Muchas gracias.


Disse que não queria repetir o que escrevi, mas resolvi incluir alguns extractos/passagens “just to wet your appetite” (disclaimer: what follows is written in American-English):
From a Human Resources standpoint, it was with great interest that I read Jerome Braun’s The Humanized Workplace. This is a book that proves, beyond a shadow of a doubt, that companies that treat their workers with respect, care and admiration are the real winners; companies where workers must wear name tags, where CEOs, COOs and the like barely leave their corner offices and where most are not even aware of their company’s mission and Theory of the Business, are the losers. Yet, some of these organizations have grown so large that superiors (no longer familiar with day-to-day operations) feel that they must rely on report systems to help them look over people’s shoulders; not unlike public managers, many private sector managers feel that without excessive control measures chaos would endure. The effect, though, is paranoia, which is hardly conducive to productivity.

Managers hung up on a pyramidal structure of authority (that often goes far beyond what is necessary to manage intelligent workers) frequently use the claim of scientific management to bolster their powers – forgetting, in the process, that scientific management does not mean endless nagging.

Management is more psychology than science; unfortunately, many managers believe in managing by intimidation, by reminding workers who is boss and by refusing to accept the reality that empowered workers who feel self-fulfillment, pride and ownership in their work are much more productive than those who dread Mondays and Sunday afternoons and spend the rest of week going through the motions and looking forward to the weekend. Learning how to relate to others and getting the most out of a company’s most valuable resource is, indeed, an art.

I also make reference to Douglas McGregor and the book The Human Side of Enterprise, where Mr. McGregor discusses Theory X and Theory Y of management . I tend to subscribe to the latter, which argues that intrinsic rewards, e.g., pride and work-ownership are what really motivates most people, whereas the former argues that workers can only be motivated with extrinsic benefits, e.g., money. And I conclude that Braun’s historical perspective of the Humanized Workplace proves this very point.

Managers should not be like policemen watching the work of others, and they should not be like kings who inherited their positions. Managers should be planners, advisors, trouble shooters; they should stand by their subordinates when senior management exerts unfair pressure, but they should be equally able to remind workers of the financial condition of the company when they start being wasteful. Managers need to listen – the basis of all good communication which, in turn, eliminates so many problems.

This is also a book that paints a very bleak picture of the current malaise that plagues labor-management relations, at a time when the gap between the powerful and the powerless seems to be widening in the United States and in so many other parts of the world. It is because workers are so painfully aware of the problems plaguing American business unionism that union membership has been steadily declining for years; and as Union membership declines, Mr. Braun reminds us of the inhumane conditions in which coal miners, industrial workers and other blue-collar laborers were subjected to in a not too distant past. While making this point, Mr. Braun also reminds us of the correlation between social justice and productivity.

It talks about the current trend towards industrial engineering, which tries to increase productivity with a very poor conceptualization of the human costs.

It mentions how most workers are burned out by the time they reach their mid-thirties and how many of those workers are apathetic and feel helpless.

It talks about the discrepancy between the salary of an executive in Europe and the salary of an American executive when compared to the lowest-paid employee; how today’s typical American company is full of workers who do not contribute to their full potential because they fear the authoritarian they work for; how, as a result of a culture of endless paperwork, division of labor and loss of teamwork, otherwise decent folks spy on one another, do not communicate their concerns out of fear and do not trust each other.

Some favorite quotes:
            1 – “If American business is going to compete globally, it’s going to have to learn that workers cannot just be used up and thrown away.”
            2 – “Too many managers who pride themselves on being shrewd are shrewd the way a con man looking for money is shrewd.”
            3 – “The reality of a manager’s ego is often obvious to everyone but himself.”
            4 – “There is no science of management, just the art of administration.”
            5 – “If managers want worker loyalty, they’re going to have to give it.” (this is probably my favorite).

With engaging and witty style, Braun describes not only what is wrong with corporate America, but also how its (numerous) problems can be fixed. 

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